Ron Bonnstetter, Ph.D.

What moments have defined you?

An invitation from Dr. Ronald J. Bonnstetter to revisit the turning points that shaped your life — and to choose the ones that will shape what comes next.

Available in paperback, Kindle, and audiobook.

✦2026 International Book Awards Finalist — Memoir
Defined By Moments — Ron Bonnstetter Ph.D.

on Amazon

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What if the moments that shaped you are also the map to who you can become?

We rarely stop to look back honestly at the experiences that formed us. Defined By Moments creates that space — warmly, thoughtfully, and grounded in research and mind science.

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The Book

Personal story, reflection,
and mind science — together.

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Defined By Moments is not a self-help book in the conventional sense.

It is an invitation — to slow down, look back honestly, and understand how the experiences that shaped you are still shaping you now.

Through personal story, guided reflection, and accessible mind science, Ron Bonnstetter offers a new way to understand the relationship between your past and your future self.

Defined By Moments

Who This Book Is For

This book is for anyone who has ever paused and wondered: How did I get here?

General Readers

Anyone drawn to books about memory, meaning, personal growth, and the stories we carry.

Students & Young Adults

People early in life who are beginning to understand how their formative experiences shape their identity and choices.

Mid-Career Professionals

Those pausing to reflect on where they have been, what has shaped their leadership, and where they want to go next.

People Entering Retirement

A reflective companion for this significant life transition — a chance to look back with clarity and look forward with intention.

TTISI Clients & Coaches

Readers familiar with behavioral assessments who want to go deeper into the human story behind the data.

Self-Awareness Seekers

Anyone drawn to neuroscience, psychology, and the question of what it truly means to know yourself.

Ron Bonnstetter, Ph.D.

The Author

Meet Ron Bonnstetter, Ph.D.

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Ron Bonnstetter has spent decades studying how our brains make decisions, what drives human behavior, and how self-awareness can become a pathway to genuine change. As Executive Director of the TTI Mind Science Center for Applied Cognitive Research, his work sits at the intersection of applied neuroscience, personal growth, and human story.

"Neuroscience helps explain what we experience, but story helps us understand what it means."

Learn more about Ron

The Science Behind the Story

Your brain carries the imprint of every defining moment

Through brain imaging and applied mind science, Ron explores how our minds form meaning, record decisions, and shape the patterns we carry into the future.

Explore the Mind Science Center

Reader Reviews

What readers are saying

on Amazon

"Defined by Moments: An Invitation to Revisit, Rethink, and Redefine Your Story is a rare kind of memoir, one written by a lifelong behavioral researcher who treats his own life with the same curiosity and rigor he's spent decades applying to human decision-making. Dr. Ronald J. Bonnstetter, an Emeritus Professor of Secondary Science Education at the University of Nebraska and Senior Vice President of Research at TTI Performance Systems, has spent his career studying the neuroscience of emotion and decision-making. In this book, he turns that same analytical lens inward, and the result is a genuinely moving, intellectually generous account of how his career trajectory was shaped by both planning and random moments. The book's most striking contribution is its central premise: our experiences, emotions, and half-remembered moments are not just anecdotes, they are data, worthy of the same careful review Bonnstetter has given to decades of behavioral research. This reframing has real power. It transforms self-reflection from an unharnessed, vague exercise into something closer to scientific inquiry, an invitation to revisit, rethink, and actively redefine one's own story. Bonnstetter invites the reader to look backward at the random events and intentional activities that contributed to their own life trajectory, and emphasizes that one's identity is not fixed, but can be revisited, redefined, and reimagined over time. It is an honest and fun read, made even more fun by illustrations of spilled coffee cup rings at the end of each chapter. It is a playful motif that suggests the power of the ordinary: not the power of perfection but the power of reflection—and the importance of delight in small things, like a good cup of coffee. What ultimately makes Defined by Moments so empowering is its generosity of spirit. Bonnstetter doesn't hand readers a formula for who they should become; he offers a method for noticing who they already are becoming, moment by moment, and gives them permission to actively author what comes next. It's a book that respects its readers' intelligence while still meeting them with warmth, treating the raw material of an ordinary life, farm chores, chance conversations, and unplanned turns as worthy of the same rigor typically reserved for a research dataset. For anyone drawn to the idea that identity is not fixed but continuously discovered through reflection, this memoir offers both a compelling personal story and a genuinely useful framework for living more intentionally. This book is rated 5 stars for being a book that is intelligent, scientific, and humble. And if any reader is thinking of writing a reflective memoir, it provides a compelling template that helps uncover the patterns behind their current identity and pathways forward."

Rusty Low

Amazon

"I was initially drawn to Defined by Moments because of my respect for this author's work—particularly his research on Response Process Validation Protocol and neurophenomenological gamma asymmetry. His scientific contributions have shaped how I think about brain function and clinical application, so I was curious to see how that same mind would translate experience into story. What I found was something much more personal and unexpectedly grounding. What makes this book especially meaningful to me is the way he embodies the role of teacher—not as an authority, but as a co-learner. His curiosity never plateaued. Even as he nears retirement, there is a sense of ongoing inquiry, of continued openness to discovery, which I find both rare and inspiring. Having attended his workshop at an ISNR conference, I had already been struck by the depth and implications of his work. This book adds a new dimension—it reveals the person behind the research. The scientist becomes human, reflective, and deeply aware of the journey that shaped his contributions. This is not just a story about a career. It's a story about becoming—about paying attention to the moments that quietly define us, long before we recognize their significance. I would recommend this book to anyone who values thoughtful reflection, lifelong learning, and the integration of science with lived experience. It is a beautiful, sincere account of a life shaped by curiosity, humility, and purpose."

Brandi Johnston

Other

"The power of transparency and redefining the meaning behind our memories - Defined by Moments really moved me. What I appreciate most is the powerful transparency. Ron shares his life in a way that is honest, unfiltered, and deeply human. You can feel that he is not trying to impress anyone. He is simply telling the truth about the moments that shaped him. As I read, I kept thinking about how important it is to look back at our own lives. Not just at what happened, but at the meaning we assigned to those experiences at the time. And then, with maturity and self awareness, to revisit those same moments and ask, What else was there? What was I learning? How did that refine me? Dr. Bonnstetter weaves story and insight together beautifully. It feels natural, not forced. Heartfelt. Sometimes tender. Sometimes surprising. Always real. I especially loved the brain scans at the end. They reinforce something so important: our subconscious patterns are quietly guiding so many of our decisions. When we change the way we think about our experiences, we truly can change our minds and, in many ways, our reality. This is a book about reflection. About growth. About having the courage to examine your own story and find deeper meaning in it. I am grateful Ron wrote it and I hope you find as much insight and joy as I found reading it too!"

Sheri S.

USA

Amazon

"What a great book!! - I found this book to be not only highly entertaining but valuable. The author's style is straight forward and very enjoyable reading. The message is important, profound and universal. Reading it provides the opportunity to reflect on one's own life, as promised in the promotional information. Whether you are old and have come to terms with negative thoughts or young and just discovering the impact of those thoughts, the author is speaking to you. People's lives and accomplishments can be amazing. I thank the author for sharing his and helping me understand and appreciate my own life. This is a great book!"

Rita G.

USA

Amazon

"Inspiring, Revealing, and Memorable - A truly memorable book, filled with ideas about how to look at events in life The author describes vividly and succinctly how coping with an otherwise negative experience led to quite interesting and positive personal outcomes. Reading this, I gained many insights into life. I recommend this fine book to anyone at most any age. I'm getting it for my young granddaughters now!"

John P.

USA

Amazon

"Insightful and caring - I highly recommend this book. Dr. Bonnstetter's ability to communicate and articulate his personal life experiences in such a concise and loving way is inspiring. The format of describing an experience and then examining its effect and influence on his life's journey is not only ingenious but very effective in enabling the reader to gain insight into his or her own experiences. Dr. Bonnstetter's love of teaching, learning and growing is contagious! I really like the book and thank him for writing it."

Amazon Customer

USA

Amazon

Reader Community

What moment changed everything for you?

Defined By Moments invites readers to share the experiences, insights, and aha moments that helped them see themselves differently.

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